This web design for an outdoor advertising company had to be a red theme with a bold look and feel. This design aimed to achieve that goal, while at the same time focusing on how to increase conversions and educate customers about Capitol's ever expanding range of services.
Capitol is a major outdoor advertising company specializing in high-end exlusive real estate for spectaculars, billboards, and other more innovative outdoor advertising services. They work with large fortune 500's and need to project a clean, stable, and bold look and feel. As the outdoor advertising industry evolves, Capitol needs to stay ahead of the curve, and maintain an innovative image that will continue to drive sales and close deals.
Their search marketing also needed a makeover, and revealed new opportunities to generate more leads, increase conversion rates, and carve out a larger share of the online outdoor advertising market. We were able to help them reposition their online brand, and increase traffic and leads, and we hope to continue to be a part of their ongoing success.